Quote from http://www.newsfactor.com/story.xhtml?story_id=013001BYD5Z4
In making the announcement, AMD executives said that even at 90 nanometers and 90 watts, its chips, on average, consume half the power of an Intel Core 2 Duo. But Athlon's power consumption will drop even further, AMD said, with the 65-nm chips that will run at an average 65 watts.
Wow, the AMD executive hiring criteria is able to lie without the eye blinking? :)